The operating system for the Life Economy™
Presenting ARC Forum · Edition One · Dubai
Confidential · Scroll to begin
10 June 2026
In a single generation, Dubai turned vision into the thing the world watches.
With Law No. 17 of 2026, Dubai established the Dubai Longevity Authority and placed it under the Department of Economy and Tourism. The signal is clear: the economics of human longevity is the next arena in which Dubai intends to lead the world’s attention, and the influence that comes from owning the category.
Government of Dubai Media Office, 10 June 2026: Law No. 17 of 2026 establishing the Dubai Longevity Authority.
The Life Economy™
The convergence of longevity science, cognitive performance and regenerative medicine into a single economic force. Named and trademarked by ARC’s founder years before any government moved to formalise it.
1.4bn
people aged sixty and over by 2030, up from about one billion in 2020
$Tns
the market organising around longevity, performance and regenerative health, estimated in the multiple trillions by 2030
0
agreed standards, metrics or trust mechanisms governing it today
Population: World Health Organization ageing projections. Market: industry estimates, which vary by definition and scope.
Its standards will be set once, by whoever is present and prepared at the beginning.
Sleep
Curated rooms and evenings, and a jet-lag plan from the moment of acceptance.
Rise
Dawn breathwork, meditation and movement led by athletes.
Nourish
Every meal designed around each guest’s week by the nutrition faculty.
Recover
Recovery protocols, and Wellness Engineering on request. Uniformed faculty all week; ninety-nine per cent frictionless.
Dubai has always understood that attention moves markets, capital and people to a place. The most-watched people on earth are already consumed by the pursuit Dubai has made its mandate: extending their lives, their performance and their prime. ARC’s leadership holds those relationships.
Convene
The heads of state, scientists, capital and cultural figures who set the agenda, in one room, once a year.
Commit
The people the world imitates, in sustained residence in Dubai, as participants in the science itself.
Broadcast
Their presence turned into sustained global attention, on terms the Authority controls.
Dubai does not attend the conversation about the future of human performance.Dubai hosts it.
1.5×
guest fees brought to Dubai for every dirham Dubai commits
900+
guest nights in Dubai’s finest hotels, before families
150
of the people who move capital, science and culture, in the city four days or more
Estimates from ARC’s operating model. Every figure is reported back to the Authority and the Department after the close:
Edition One
Recommended, and confirmed through site visits with the tourism team. Families stay in Dubai with their own programme, which doubles as the residency and real estate track.
Forum
The convening authority: heads of state, science, capital and the world’s most-watched cultural and athletic figures. The front door.
Residency
Sustained residence in Dubai, generating the longitudinal evidence that regulation requires.
Arc-Certified™
An independent methodology that separates proven science from theatre.
Arc Index™
A measurement framework for healthy life expectancy, built for adoption by government.
Arc Fund
Capital deployed on evidence, where the standard points.
$6.5M
from Dubai, to build Edition One.
Producer of record
Leverage House
An operator capital studio at the intersection of capital markets, brand architecture and luxury hospitality.
Strategy across more than two dozen companies representing over three billion dollars in aggregate enterprise value, and two decades behind the brands and public figures of the performance and wellness economy. Owner and developer of the ARC IP.
Executive producer and director
Soren West
Thirty years building, operating and transacting companies that help the world’s most celebrated performers, brands and business leaders shine at mission-critical moments.
Concert touring production design, music television, festivals and live broadcast; large-scale corporate events, brand activations, Upfronts and Newfronts. Former Chief Executive, MENA, for TAIT, based in Riyadh.